What design and colours work best with truck advertising

One question we always get asked after a client has committed to going ahead with their campaign is what colours should I be using?

Well, the answer varies based on you and your brand. We’ve had companies succeed with a single colour and logo and equally full digital print. You know your customers and that’s where you should start.

Canna Truck Advertising Front

Our general advice is to avoid standard truck curtain colour, so;

  • White
  • Red
  • Black
  • Blue

Why because people see these colours all day every day, but they don’t see say a purple truck or an image.

The easier you make it for people to spot your truck advertising campaign the more likely they are to remember your brand and make a purchase from you.

This Illustrates my point beautifully... Which truck is your eye drawn to?