National Distracted Driving Awareness Month

A blog header image for DrivenMedia's latest blog | National Distracted Driving Awareness Month

We know not many of you are able to drive at the moment because the UK is in lockdown, but for those of you who are, are you driving in a safe manner?

We all need to come together at times like this, to make sure that the NHS and emergency services have the time and ability to deal with the threats that COVID-19 pose – not RTC’s.

As part of National Distracted Driving Awareness Month, DrivenMedia aims to shed some light on the impact that dangerous driving can have and encourage people to drive safely, at a time when it matters the most.


Did you know:

• 95% of all road accidents can be attributed to human error?

The majority of accidents could have been prevented with care and common sense applied.

• Most accidents happen in daylight and during rush hours – 7-9am & 3-6pm.


Distracted driving is not easy to avoid however, in order to make sure you’re not a hazard on the road, check out the following tips to reduce the risk of distracted driving:

Remember the two second gap: when driving, particularly on motorways and at high speed, make sure you leave a lengthy gap between you and the car ahead. This should be around 2 seconds (or 2 chevrons). In wet or icy conditions, make more space.

Need to send a text or take a call? Pull over and park your car in a safe location before you pick up your phone. When you set off on your journey put your phone on ‘do not disturb’ so you can’t reach it. 

Hungry or thirsty? 35% of drivers eat and drink behind the wheel and this is the most common cause for distracted driving. Stop at the nearest service station or pull over safely into a layby and park your car instead – it just might save your life.

Feeling tired? Well that’s a recipe for disaster when driving.  Your response times are impaired because you feel drowsy and the chances of you having an accident increase four-fold! Stop at a service station or b&b, grab a coffee, take a nap and make sure you’re awake enough for the next leg of your journey.


To the same extent distracted driving is a major cause of accidents on the road, the practice of defensive driving is designed to improve road safety.

Defensive driving isn’t just about being safer on the road, it’s also about improving fuel economy, reducing strain on the vehicle and minimising tyre wear.

You don’t have to spend hundreds of pounds on defensive driving lessons to master the art – the skills can be self-taught. All you need is patience and dedication.


Come back next week for our lesson in defensive driving and remember: your actions have consequences. Drive safely. 


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