Frequently Asked Questions

General Questions

Why would I use truck advertising?

There are many reasons to use truck advertising, just see What we do.

The most common are;

  • Build your brand, regionally, nationally or even internationally.
  • Create a physical presence. When people see our trucks, they assume the advertiser owns it (That’s you) and it’s making deliveries with your products inside. (Fantastic if you have a product lead business as it seems your delivering by the truckload!)
  • Highly receptive audience. What do you do when stuck in traffic? Look at the trucks around you, cut through the noise and reach a highly receptive audience daily across the Uk’s major road network.
  • Advertising that goes further; literally and for your money. Our average cost per thousand is less than 50p!

What’s unique about truck advertising?

Advertising on trucks, it’s in a densely populated space, the UK’s major road network (some of the most congested in Europe). it’s the advertising space that no one expects.

What material do you advertise on?

The majority are advertised on our fleet are curtain-siders; we create a brand-new trailer curtain for you, digitally printed in full colour. These have a life of over 5 years.

For non-curtain-sided trailers, we have a variety of materials, each of which can be selected, based on the trailer you’d like to use.

For the rears of all our trailers we use a premium vinyl wrap; again, this is digitally printed in full colour.

We also have a variety of add on’s like reflective viynl.

What's the lead time?

Artwork, approx 2-3 weeks to fully design an advert for you and when approved make it print ready, ready to be sent to print.

Lead times from artwork sign off;

  • Full Wrap; 4-5 weeks from artwork sign off
  • Rear only; 2 weeks from artwork sign off

How do I know where my advert has gone?

We have our own dedicated GPS trackers directly on your advert; not on the cab but on the trailer.

This gives you instant access through our GPS portal to where your advert is and where it’s been. We also provide a weekly report showing you your campaign’s mileage, drive time and of course where it’s been.

What happens at the end of my campaign?

If you choose not to renew, we can recycle your trailer curtains on behalf of you, or store them for a future campaign.

Unfortunately, once removed, rear wraps have to be thrown away; we recycle what we can.

Check out this blog post to find out more about the process.

– What happens after your campaign?

Curtain Recycling

We recycle old curtains from our campaigns into canvas bags, our advertisers, the haulier and of course we will get a couple too.

Billing Questions

What are your payment term for full wraps?

Full wrap truck advertising campaigns have two options;

  • Paying fully upfront

A big ask we know, but if you can we include two extra months free of charge on a 12-month campaign or longer. One month on campaigns shorter than 12-months.

  • Paying a deposit.

You can put 50% of the campaign down to help us get your campaign on the road, paying the remaining amount over the campaign period.

 

you if you let us know.

What are your payment terms for rear only?

Rear only campaigns have three  options;

  • Paying fully upfront

A big ask we know, but if you can we include two extra months free of charge on a 12-month campaign or longer. One month on campaigns shorter than 12-months.

  • Paying a deposit.

You can put 50% of the campaign down to help us get your campaign on the road, paying the remaining amount over the campaign period.

  • Monthly

You can opt to pay your campaign monthly, making your campaign easier on your cashflow. Please ask about this when you enquire.

14 for 12 months.

Get two months free on all campaigns over a year, simply by paying upfront.