How far have our campaigns gone?

A look at the distance all of our campaigns covered since we started.

Our clients are fascinated by the distance our campaigns cover during a week, month or even over their campaign period. You can see individual records here.

So we thought we’d combine our data to showcase the total mileage from all our campaigns to find out how far they’d gone if they’re routes. had been laid end to end.

This blog is part of our series of blogs focusing on the miles each of our truck advertising campaigns cover.

Milestones we’ve set for ourselves include;

We’ll track our progress and update you here on our progress, so don’t forget to come back and take a look periodically.

Other blogs in this series;

Why we record the mileage of our campaigns

Why the mileage recorded by a truck advertising campaign is important.

“Mileage? I thought you were only interested in the driving time we do?” Remarked one of our hauliers a few weeks ago.

And while it’s true we only promise a minimum drive time we also look at the mileage recorded by our campaigns.

Why? Because mileage is a good indicator of how mobile the campaign was. On average our campaigns achieve around 180 miles per day. If milage is lower than this it means the truck got stuck in heavy traffic, higher means the opposite and the truck had a clear run and completed more jobs (or was just on the road longer).

We’re celebrating our hauliers by recording the total mileage they’ve recorded for us since we were started by Ed back in August 2015 and individual mileage records of our clients and hauliers.

See our current total mileage.

See who holds our mileage records.

Mileage Records

Individual Mileage records from our clients

We love a bit of competition, so we thought why don’t we track;

  • Highest mileage in a month by a single truck.
  • Highest total mileage over a campaign by a truck.
  • The campaign with the highest mileage.

These will be continually updated each month to showcase our campaigns, clients and our loverly hauliers.

The results are below, with a First, Second and Third place and included past and present campaigns.

Highest Mileage Recorded In A Month recorded in a single month

This highlights our campaigns that go the distance. This can over historical campaign data and our most recent results. Only the highest result from a campaign can be included.

First Place

Marjon University: Trailer 1 in their campaign covered a record 5294 miles in a single month. Recorded December 2016.

Second Place

Canna: A campaign launched soon after we appeared on Dragons Den.  This campaign recorded an admirable 5140 miles in its second month! July 2018.

Third Place

The University of Derby – This Is Our Classroom: The second campaign for The University of Derby recorded a cool 4021 miles in October 2017.

Highest Total Campaign Mileage By A Single Truck.

This favours longer campaigns as theirs a longer time period to accumulate mileage, a chance for some of our first customers to show us how far they can go and to showcase our smallest campaigns that really go the distance. As always a campaign can only record one spot.

First Place

Marjon University: Trailer 1 in their campaign covered a record total mileage of  57,878 miles during their campaign. Equivalent to going around the world just over 2 times.

Second Place

The University of Derby – #DerbyUniLorries: The original truck advertising campaigns for The University of Derby recorded a total of 42,800 miles in 12 months.

Third Place

The University of Derby – This Is Our Classroom: The second campaign for the University of Derby recorded a total of 25,960 miles in 8 months.

Highest Total Campaign Mileage

How far can you go? The total campaign mileage for an advertiser as recorded by their whole fleet on the road. As always a campaign can only record one spot.

First Place

Marjon University: Trailer 1 in their campaign covered a record total mileage of  57,878 miles during their campaign. Equivalent to going around the world just over 2 times.

Second Place

The University of Derby – #DerbyUniLorries Campaign: The original campaign for The University of Derby recorded a total mileage of 42,800 miles.

Third Place

The University of Derby – This is our classroom: The second of the truck advertising campaigns launched by The University of Derby clocked up 25,940 miles. That’s around the world once.

DrivenMedia Reaches the moon

Our campaigns would have reached the moon!

DrivenMedia’s truck advertising campaigns laid end to end would have now reached the moon!

We achieved this target in March 2018.

It’s time for Ed to head back to Earth! (Hopefully without a bump!)

We’re Getting Dizzy now

Our 5th circumnavigation of the world (in mIleage times).

DrivenMedia’s truck advertising campaigns laid end to end would have covered an equivariant distance of going around the world 5 times. That’s 125,000 miles!

We achieved this target in May 2017.

Let’s get to the Moon!

Going Around the world

DrivenMedia goes around the world

DrivenMedia’s truck advertising campaigns laid end to end would have covered an equivariant distance of going around the world. That’s 25,000 miles!

We achieved this target in November 2016.

Here’s to the next target!

Any Questions?
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